Kroger's Coupon Comeback: Paper's Unexpected Sales Boost

Kroger's throwback to paper coupons is boosting sales! The grocery giant reintroduced traditional coupons, and it's a hit with shoppers, especially those less tech-savvy or on a tight budget. Interim CEO Ronald Sargent says the move is making savings accessible to everyone, potentially setting a new trend for other grocery chains. Hosted on Acast. See acast.com/privacy for more information.